GO CIRCULAR is a call to action to accelerate the shift to circular living and building with us, based on the following circularity principles:
“We only have one planet, but we’re living like we have two. I have seen firsthand what this means for our oceans, which have been part of my life since childhood. With GO CIRCULAR, we are calling for a shift towards more circular living to protect our precious ecosystems. This is close to my heart as a sailor and especially as a father.”Kevin EscoffierTeam Holcim-PRB Skipper
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The global economy is now consuming nearly twice as many resources as the planet can replenish. With GO CIRCULAR, Holcim is entering offshore yacht racing on a mission to accelerate the shift to circular living by driving an education program empowering students and communities to take action, while also advancing marine science with water sampling throughout the races.
Team Holcim-PRB’s race boat, a 60-foot Open monohull with renowned French sailor Kevin Escoffier at the helm, will carry this message in the world’s two premiere round-the-world sailing races: The Ocean Race 2022-2023 and Vendée Globe 2024, and completed the transatlantic race Route du Rhum in November 2022. GO CIRCULAR builds on the sailing legacy of PRB, which has sponsored ocean racing for 30 years and won two editions of the Vendée Globe, in 2000 with Michel Desjoyeaux and in 2004 with Vincent Riou. Team Holcim-PRB’s skipper Kevin Escoffier is a recognized global sailor, who participated in two editions of The Ocean Race, including a victory with the Dongfeng Race Team in 2018.